The logistics industry has entered a new era. One where manual processes, paper-heavy workflows and reactive decision-making are no longer sufficient. As international trade becomes increasingly complex, digitalisation has become essential for freight forwarders who want to remain competitive, efficient and reliable.
Today’s supply chains demand transparency, speed and accuracy. Digital tools make it possible to deliver all three. From real-time visibility platforms to automated customs documentation, digitalisation is redefining how freight forwarders operate and how shippers manage global cargo flows.
Why digitalisation matters more than ever
Global trade regulations are evolving rapidly. Shippers must comply with more checks, more data requirements and tighter lead times than in the past. Especially in areas such as food, veterinary goods and high-risk products. Without digital tools, these increasing requirements can easily overwhelm businesses and result in costly delays or mistakes.
Digitalisation provides freight forwarders with the ability to streamline operations, reduce risk and improve accuracy. For customers, it means faster decision-making, clearer communication and better control over their shipments.
In short: digitalisation is no longer a competitive advantage. It is a necessity.
Key digital tools transforming the industry
Digitalisation covers a wide range of technologies and solutions, each contributing to a more effective and transparent supply chain. The most influential developments include:
1. Real-time tracking and visibility
Modern tracking platforms provide customers with end-to-end visibility, from warehouse pick-up to final delivery. This transparency not only improves customer confidence but also helps businesses make proactive decisions during disruptions.
2. Automated documentation
Customs declarations, health certificates and safety documents can now be generated and submitted digitally. Automation reduces human error, speeds up clearance and minimises the risk of non-compliance.
3. Predictive analytics
Data-driven insights help forwarders forecast delays, optimise routes and plan capacity more effectively. Predictive analytics also supports cost efficiency by identifying the most economical transport mode and timing.
4. Digital communication channels
Instant messaging platforms, automated notifications, and digital portals ensure that all parties (from shippers to customs agents) stay informed throughout the shipment journey.
How digitalisation strengthens compliance
Compliance is one of the most challenging areas of modern freight forwarding. With evolving rules around food safety, phytosanitary checks, BTOM requirements, and product classifications, forwarders need reliable systems to manage large volumes of data accurately.
Digitalisation supports compliance in the following ways:
- Fewer documentation errors thanks to automated forms and data validation
- Faster communication with authorities during checks and inspections
- Secure storage of all required documents, accessible at any time
- Clear audit trails for regulatory bodies
- Proactive alerts when rules change or when additional documentation is required
By integrating digital compliance tools into daily operations, freight forwarders can drastically reduce the risk of delays, fines or rejected shipments.
What digitalisation means for shippers
For customers, the benefits of digitalisation are immediate and tangible. They gain full visibility over their supply chain, faster responses to enquiries and accurate documentation every time. Digitalised workflows also make it easier for forwarders and shippers to collaborate, as all parties rely on the same real-time data.
At a time when disruptions – from border controls to geopolitical events – can heavily impact global trade, digitalisation empowers businesses to manage risks more effectively and maintain continuity in their operations.
Digitalisation at Berencourt
At Berencourt, digitalisation is embedded in the way we work. We use advanced tools to ensure compliance, provide transparency and help our clients move goods smoothly across borders. Whether it’s managing perishable products, navigating complex import regulations or coordinating multimodal transport, our digital approach ensures efficiency at every stage.
Looking for a logistics partner with a fully digital approach?
Get in touch with our team today! We keep your cargo compliant, visible and moving.
